课文精讲：企业为何做公益
标题：Why Enterprises Do Public Welfare
翻译：企业为什么要做公益
enterprise n. 企业 public welfare 公共福利/公益
第一段（论点）
It is not wrong for an enterprise to seek more profits from society, but it should never ignore great social responsibilities. Public welfare for enterprises is a way to perform social responsibility.
企业从社会中获取更多利润并没有错，但绝不能忽视重大的社会责任。对企业而言，公益是履行社会责任的一种方式。
seek profits 追求利润 ignore v. 忽视 social responsibility 社会责任 perform v. 履行
句型：It is + 形容词 + for sb to do 对某人来说做某事是……
逻辑：提出核心观点——企业要盈利，更要承担社会责任。
段落大意：企业追求利润合理，但必须承担社会责任，公益是履行责任的方式。
第二段（举例论证：蚂蚁森林）
Take Ant Forest for example. In 2021, the third year of Ant Forest, the official data showed that the number of users of Ant Forest had been over 600 million.
以蚂蚁森林为例。2021年，蚂蚁森林上线第三年，官方数据显示其用户已超6亿。
In these three years, Alipay, together with these 600 million users, had reduced carbon emissions by 20 million tons altogether.
三年间，支付宝与6亿用户共减少碳排放2000万吨。
How much is 20 million tons? It is equal to reducing the burning of 8.6 billion liters of gasoline, which can fill nearly half of the world’s gas stations.
2000万吨是什么概念？相当于减少燃烧86亿升汽油，这些汽油几乎能装满全球一半的加油站。
At the same time, it was roughly estimated that 326 million real trees had been planted in the desertification area of Ant Forest, covering an area of 180,000 hectares.
同时，据粗略估计，蚂蚁森林在沙漠化地区种下了3.26亿棵真树，占地18万公顷。
take…for example 以……为例 carbon emissions 碳排放 altogether 总共 be equal to 等于 liter 升 gasoline 汽油 roughly 粗略地 estimate 估计 desertification 沙漠化
句型：It is estimated that… 据估计……
句型：which 引导定语从句，修饰前面的汽油数量。
段落大意：用蚂蚁森林的真实数据证明公益项目的巨大环保价值。
第三段（企业收获）
There is no doubt that Ant Forest has made great contribution to protecting the earth.
毫无疑问，蚂蚁森林为保护地球做出了巨大贡献。
Alipay has gained a positive brand image in the project, and has built an influential public welfare brand alongside 600 million users.
支付宝在项目中获得了积极的品牌形象，并与6亿用户一起打造了有影响力的公益品牌。
Therefore, while performing social responsibility, the enterprise also fully shows its values, which can bring a very high positive evaluation to the enterprise.
因此，企业在履行社会责任的同时，也充分展现了自身价值，能为企业带来极高的正面评价。
there is no doubt that 毫无疑问 contribution 贡献 brand image 品牌形象 alongside 与……一起 value 价值 evaluation 评价
段落大意：企业做公益，既环保，又能提升品牌形象、获得社会认可。
第四段（总结升华）
The more an enterprise attains from society, the more it should return to society.
企业从社会中获得的越多，就越应该回馈社会。
Performing social responsibility helps to win the respect of society by establishing a good image among the public, which will undoubtedly promote the development of enterprises.
履行社会责任有助于在公众中树立良好形象，赢得社会尊重，这无疑会促进企业发展。
attain v. 获得 return v. 回报 establish v. 建立 promote v. 促进 undoubtedly 毫无疑问地
句型：The + 比较级…, the + 比较级… 越……越……
段落大意：企业应回馈社会，承担社会责任最终会促进自身发展。